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The Naperville Area Chamber of Commerce unveiled a refreshed brand identity and a revitalized office at a celebration last month.
While the NACC was in the process of updating its brand identity, it partnered with Rightsize to refresh the look and layout of its office. Rightsize is a member business, and collaboration on this project was an ideal opportunity to support the chamber of commerce in its goals of driving new membership initiatives, and attracting valuable new talent to its staff. Rightsize’s team worked closely with the chamber to determine the layout, aesthetic and furnishings to brighten and modernize the office.
Before the rebranding, the 5,800-square-foot office featured workstations in heavy, bulky wood that blocked natural light and made the space feel cramped. Rightsize replaced them with refurbished workstations in a white finish, creating an airy, open workspace that transformed the environment. The office also benefited from a renovated reception and a new collaboration space.
The renovated office reflects NACC’s role as a forward-thinking economic leader. It allows for flexibility and innovation, two important values of the chamber.